Govt approves Rs1b for advertisement

The government on Friday approved Rs1 billion in advertisement budget to highlight its economic performance and contain growing negativity against its policies amid the Ministry of Finance’s forecast of a further surge in inflation next month.

Finance Minister Dr Abdul Hafeez Shaikh chaired a meeting of the Economic Coordination Committee (ECC) to approve the budget two days after the International Monetary Fund (IMF) revived Pakistan’s bailout package.

The ECC considered and approved a technical supplementary grant for allocation of funds amounting to Rs1 billion for launching advertisement campaigns by the Ministry of Information and Broadcasting to inform and educate people, particularly during the third wave of Covid-19 for the public good, announced the Ministry of Finance on Friday.